Role: Art Director, Design Manager, Visual Design
ArcSoft PrintCreations is a set of layout and print software to quickly create beautiful, personalized projects like greeting card, scrapbook, calendar, etc. I participated the user experience design, from the desktop version to its on-line interactions. I prototyped exemplary designs for each module with detailed specs, supervised the whole creative team and maintained all the deliveries of products for each deadline and important event. At the same time, I designed the website(www.printcreations.com) with online store for the PrintCreations product line. This project is one of the most remarkable milestone of my career life being as design manager and lead visual artist.

Tools to design the project: Photoshop, Illustrator, HTML+CSS+JS+PHP, Keynote, PowerPoint.

The link of the website:www.printcreations.com.